86 % of users are satisfied with SuperOffice CRM

Why invest in CRM software? To remain profitable? To better serve your customers? To become more efficient?

Measurable results
We have always been convinced that SuperOffice's ease of use will increase your efficiency and make you enjoy your work, and thus help you reach your overall goals. Now our convictions are backed by an independent study by VNU firm ACNielsen.

The Survey
In an international independent pre- and post-implementing SuperOffice user survey conducted by ACNielsen, 86 % of the users state that they are satisfied with SuperOffice CRM. The survey was conducted by interviewing and testing the users in performing different working tasks.

What was measured?
The survey measured how much faster an employee would work by using SuperOffice CRM compared to before the system was brought in to use. When asked to write a letter, it was found that the respondents had a 56% increase of productivity.

How this was measured...
The respondents were asked to perform everyday tasks like writing letters, search for information etc., then the time spent before and after using SuperOffice was measured.

The main reasons behind customer satisfaction were these:

• Total overview of information
• Improved information availability and access
• Easy user interface
• Makes my day easier
• Easier planning/structuring of my day
• Seamless integration with Microsoft Office
• The majority is using SuperOffice within the following business processes:

Sales
Document Management (including e-mail)
Marketing
Project Management

Customer satisfaction:

87 % ... said SuperOffice CRM made them more efficient

87 % ... replied that SuperOffice CRM was easy to use and easy to get started with

75 % ... said SuperOffice CRM has been a profitable investment

86 % ... felt SuperOffice CRM met their expectations

Note: Those respondents who did not reply 'yes', replied 'do not know' or did not reply at all.

Source: ACNielsen CRM impact research, November 2001